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We’re proud to announce that iCatch Marketing has been named a finalists for the 2025 Yelp Advertising Partner Awards in three prestigious categories: Agency Ambassador, Best in Innovation, and Best in Technology.This achievement reflects our dedication to delivering measurable results, creative strategies, and cutting-edge technology for our clients. In this blog, we’ll share what...

If you’re a business owner wondering whether Yelp advertising is worth the investment, or how much you should actually be spending, you’re not alone. With so many advertising and marketing channels competing for your budget, it’s easy to overspend or underperform. The good news? When managed strategically, Yelp can be a powerful platform for driving high-intent local customers. In...

What is SEO? Explained SimplyIf you’ve ever heard the term “SEO” and wondered what it actually means, you’re not alone. The good news is: it’s not as complicated as it sounds. Let’s break it down.What Does SEO Mean?SEO stands for Search Engine Optimization.In simple terms, it’s the process of making your website easier for search engines (like Google) to understand and recommend to...

With over 80 million monthly visitors, Yelp stands out as one of the most promising business directory sites for small local businesses looking to advertise. First popularized by foodies looking to rate and review local restaurants, it has now grown to encompass nearly every industry. In fact, the home service industry is quickly growing on the platform, rivaling the traffic and...